Seven Action Exercises

Now here are seven action exercises for you to apply what you have learned in this session.

  • Number one. Resolves today to begin the hard work of planning, thinking through, and writing down your answers to the key questions asked in this session. Get Business Plan Pro and fill in the blanks.
  • Number two, Define your product or service in terms of what it does for your customer, how it improves his or her life or work.
  • Number three, action is to determine your key competitors and why it is that your potential customers buy from them rather than from you.
  • Number four. What are the 20 percent of your sales and marketing activities that could contribute 80 percent of the value of all the work you do?
  • Number five. What could you do starting today to become one of the very best companies in your industry?
  • Number six. determine your exact cash flow projections for the coming year and your cash requirements to stay in business.
  • Number seven. Think on paper. Take the time to sit down on a regular basis and review the key numbers that are discussed in this module.

The better you plan, the more likely it is that you will succeed greatly in your business.

You have completed Module 3 of 12. I will see you again in Module 4